Logo of German-Saudi Arabian Liaison Office for Economic Affairs

GESALO, Bavarian Representation in Saudi Arabia

Since August 2020, Bavaria has had a representative office at the German Saudi Arabian Liaison Office for Economic Affairs (GESALO).

Bavaria village, image by roman kraft, sourced on unsplash, ID g_gwdpsCVAY
from unsplash, ID g_gwdpsCVAY- / by roman-kraft

As a company of the Free State of Bavaria, Bayern International supports Bavarian SMEs with around 100 projects a year as they take their first steps into new and established markets such as Saudi Arabia.

 

The Kingdom of Saudi Arabia covers most of the area of the Arabian Peninsula. With a population of almost 35 million, the kingdom also offers the largest sales market in the Gulf region. 

 

With Vision 2030, the kingdom has been undergoing an economic and social transformation process for years, with the aim of further diversifying the economy. The top issues in Saudi Arabia are: Tourism, Health, Renewable Energy and Hydrogen, and Petrochemicals. These fields offer particular business opportunities.

 

About the Bavarian Representative office

 

Since August 2020, Bavaria has had a representative office at the German Saudi Arabian Liaison Office for Economic Affairs (GESALO). GESALO has been established in Saudi Arabia in 1978 and is part of the AHK network. The Bavarian representative office supports Bavarian companies in their expansion plans to Saudi Arabia and in networking with local business partners.

 

Bayern International Bayerische Repräsentanzen im Ausland Broschue Cover
Bayern International Bayerische Repräsentanzen im Ausland
Bayerisches Staatsministerium für Wirtschaft, Landesentwicklung und Energie / Bayern International

Find out more about your business development opportunities in Bavaria and Saudi Arabia. Together with the Delegation of German Industry and Commerce for Saudi Arabia, Bahrain and Yemen, Invest in Bavaria and the Bavarian Ministry of Economic Affairs, our team offers Saudi Arabian companies comprehensive support in choosing a location and expanding their business in Bavaria.

 

At the same time, we support Bavarian companies and organizations, especially in economic exchange and networking with local business partners in Saudi Arabia and Bahrain. The Bavarian Representative Office in Saudi Arabia supports you in a sustainable market entry and gives you access to a large and regionally established network.

  • The Bavarian Representative Offices abroad assist, in their capacity as on-the-spot German-speaking contact partners, Bavarian companies in opening up new export markets. Furthermore, they establish contacts with potential investors and look after their business interests in cooperation with Invest in Bavaria.
    Tobias Gotthardt Vice Minister in the Bavarian Ministry of Economic Affairs, Regional Development and Energy
    Bayerisches Staatsministerium für Wirtschaft, Landesentwicklung und Energie
Bayern weltweit dahoam
Bayern weltweit dahoam
Bayern International

About Bayern International

From Bavaria to the rest of the world


Bayern International actively promotes and supports Bavarian companies in their export business. In cooperation with the Bavarian Ministry of Economic Affairs, we offer medium-sized companies targeted support for internationalisation and comprehensive services.

Our export promotion programme includes numerous measures: Open up new markets by participating in international trade fairs and find new partners with our exclusive networking opportunities on delegation trips and visits.

With over 100 projects a year, we help Bavarian SMEs at every stage of the export process. Our comprehensive service at home and abroad makes it easier for you to achieve a successful international export business.

 

Bayern International | Bavarian Representative offices

Contact | State of Bavaria – Saudi Arabian, Bahrain and Yemen Office

25th Conference of the Bavarian Representative Offices | May 2023

Bayerische Medizintechnik Saudi-Arabien | Delegationsreise Kleingruppenreise September 2025 Event

Delegation trip Bavarian Medical Technology Saudi Arabia | September 2025

In cooperation with Medical Valley EMN e.V., GESALO, as a representative office of the Bavarian Ministry of Economic Affairs, is organising a small group trip with a maximum of 7 participants to Riyadh and Jeddah from September 7 - 10, 2025.

Business Breakfast saudi arabia IHK Nurnberg.png Event

Business Breakfast Saudi Arabia | July 14, 2025, IHK Nürnberg für Mittelfranken

Take the opportunity to receive valuable information and individual advice on topics such as market entry strategies, local business practices, etc. Join the Business Breakfast Saudi Arabia in Nuremberg in July.

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